Aleix Perdigó, Goroka/LaviniaAi
Teaches AI for image and Video
Aleix Perdigó is an AI Creative Director and technologist based in Barcelona. He works at the intersection of storytelling, artificial intelligence and audiovisual production. As Lead AI Artist at Goroka and Lavinia AI, he develops generative workflows for advertising, branded content and entertainment media. He also teaches AI-driven creative processes at institutions such as Elisava and collaborates with industry hubs to explore how AI is reshaping visual culture and production.
At Goroka and Lavinia AI, we design and produce next-generation audiovisual content powered by artificial intelligence for brands, entertainment and media companies. We combine cinematic language, generative video models and advanced prompting techniques to deliver ads, branded films and experimental formats. Our approach blends creative direction with technical precision, building scalable AI workflows that reduce costs while expanding visual possibilities.
“For me, AI is not about replacing creativity but expanding it. I focus on thinking before tools: understanding story, aesthetics and intention first, then using AI as leverage. The goal is to move from imagination to execution faster, while preserving authorship and strong visual identity.”
